Most gyms, studios and coaches already run on a booking or coaching app, Instagram, WhatsApp and a lot of manual follow-up. What's missing is the workflow between them. I design and build automations that connect what you already use, from first enquiry to renewal, with your coaches and front desk approving anything that needs a human touch.
Stage 01
Attract
Turn enquiries into booked trials, even after hours.
Enquiry & trial-booking assistant
An assistant answers Instagram, WhatsApp and website questions about classes, timetables and memberships, using your own schedule and policies. Interested people are booked straight into a free trial, and anything unusual goes to your front desk.
Follow up every trial so first visits become memberships.
Trial-to-member follow-up
After a trial class, each visitor gets a personal check-in and a clear next step to join. The sequence stops the moment they sign up, and your team can see who is ready for a conversation.
Keep classes full and every member on a plan that fits them.
Smart booking & waitlists
Members book, cancel and get reminders automatically, so fewer people forget a class. When someone cancels, the next person on the waitlist is offered the spot straight away.
AI drafts a training or wellness plan from each member's goals, assessment and attendance. A coach reviews and adjusts it before it reaches the member, so every plan stays safe and personal.
Spot members drifting away, and grow the ones who stay.
At-risk member alerts
Attendance and booking patterns are checked every week to spot members who are drifting away. Coaches get a short list with a suggested personal message, before the member cancels.
Members are reminded ahead of renewal with a summary of their progress. Regulars are offered a sensible next step, such as personal training or a class pack, based on how they actually use your services.
Ten modules that read your booking, billing and attendance data, and show where members, money and coach time go.
Member Churn Radar
Scores every member's risk of cancelling from attendance, bookings and payments.
Failed Payment Recovery
Retries failed payments and sends friendly reminders before a membership lapses.
Class Profitability
Shows revenue, instructor cost and fill rate for every class on the timetable.
Timetable Optimiser
Suggests which classes to add, move or cut, based on real demand.
Coach Utilisation
Tracks classes, PT sessions and revenue per coach against their hours.
Membership Mix
Compares revenue and retention across memberships, class packs and PT.
Lead Source Tracker
Shows which channels bring members who actually stay, not just sign up.
Price & Promo Simulator
Shows the revenue impact of a price change or offer before you launch it.
Owner Copilot
Answers common owner questions directly from your booking and billing data.
Smart Alerts Inbox
Puts the most important exceptions in one prioritised notifications inbox.
45 use cases
Every use case, in one checklist
For gyms, studios, personal trainers, online coaches and wellness consultants. Tick what fits your business, then send me your list and I'll tell you where to start.
I already use a fitness or booking app. How does this fit in?
It works on top of what you already use; you don't have to switch. Most booking and coaching platforms (for example Mindbody, Glofox or Trainerize) offer an API or connect through tools like Zapier or Make, and the automations plug into that. If your app has no integration, we can often work from exports, email notifications or a shared sheet. I check exactly what your app supports on our first call.
Will AI message my clients without me knowing?
Only if you want it to. Each workflow can run in "draft for approval" mode, where you or your team approve messages before they go out, or in automatic mode for routine things like class reminders. Anything unusual or sensitive is always handed to a person.
Is it safe to use with health and personal data?
Data protection is settled before anything is built: what data is used, where it is stored, who can see it and how consent is recorded. Workflows only use the data they need, and health information stays inside the systems you control.
Does AI write training or nutrition advice for my clients?
AI drafts, and a qualified coach decides. Plans are prepared from goals, assessments and attendance, then reviewed and adjusted by your coach or nutrition professional before a client sees them. It saves admin time; it does not replace professional judgement.
I'm a solo coach or personal trainer. Is this for me?
Yes. Many of these workflows help most when you're doing everything yourself: replying to DMs, booking sessions, checking in on clients and writing programmes. We start with the one or two that free up the most hours each week.
Do I need to be technical?
No. I design and build the workflows, test them with you and hand over clear instructions. You keep working in the apps you already know.
How long does it take, and what does it cost?
It depends on your tools, the number of locations and which use cases you pick. After a short call I'll give you a clear scope, timeline and price for your first starter pack.
Want to see these workflows in your business?
Free 15-minute call · I'll point out your quickest win · No obligation