ICP & target accounts
Your ideal customer profile turned into a verified list: the right industries, company sizes and regions, with the buying committee mapped and every contact checked against at least two sources.
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B2B Growth · More ways to work
I build your growth engine, run it, then hand it over.
Three phases: I build the ICP, playbook, data and AI rules; run outreach until it works; then hire and train your in-house SDR or BD person and transfer everything, so you own a working engine.
01BuildICP, playbook, data
02Operateoutreach runs
03Hireyour SDR or BDM
04Trainside by side
05Transferyou own it
From nothing to an in-house engine you own.
Best for: Build the engine, run it, then hand it to your own team. Not sure this is the right model? Compare all ten further down this page, or ask on a free 15-minute call.
How it works
The three phases
Each phase has its own deliverables and sign-off, so you always know where you are.
BuildICP, playbook, AI rules
OperateOutreach and meetings
HireYour SDR or BDM
TrainShadowing and reviews
TransferTools, data, process
Stage 01
See it in action
Short demos of the work inside this model (illustrative, sample data).
LinkedIn-led outreach
Personal connection requests and messages from your senior profile, followed by email and calls only once a prospect has connected or replied. You approve the messaging.
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Weekly pipeline review & expansion
A weekly review of activity, conversion and deal health, with at-risk deals flagged early and upsell, renewal and referral plays prepared for the accounts you have won.
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Worked example (illustrative)
What the first months look like
A typical timeline for this model. Your plan is agreed in writing after a short call.
Month 1: Build
ICP, playbook, data, CRM and AI rules ready.
Months 2–3: Operate
Outreach live; meetings booked; messaging proven.
Months 3–4: Hire & train
Your SDR or BDM hired and trained side by side.
Month 5+: Transfer
Your team runs the engine; optional advisory.
Scope & terms
What is included, and how it works
Everything below is confirmed in a written proposal before we start. Prices are never shown here: ask for pricing.
Included
- ICP, segments, messaging and sales playbook
- Verified data and CRM set up in your name
- AI-assisted .md and KPI rules for your team
- 2–4 months of outreach and meeting booking
- Hiring support: role, screening and interviews
- Training, shadowing and a documented handover
Not included
- Salaries of your in-house hires
- Tool subscriptions, paid in your name
- Ongoing management after transfer (optional advisory)
Phased billingEach phase invoiced on its own milestones.
Typical length3–6 months from build to transfer.
You own everythingPlaybook licence, data, CRM and sequences transfer to you.
Hiring supportCandidates can come from your network or the ShazzBiz bench.
Optional success feeOn clients sourced during the operate phase.
Ask for pricingDepends on segments and team size.
Plain-language summary. The signed agreement is what counts; anything not written in it is not an obligation of either party.
KPIs & reporting
What you can hold me to
Activity and quality commitments in writing. No honest consultant can guarantee signed deals; these are the numbers you can measure.
3phases with clear sign-off
3–6months to a working in-house team
100%of data and process transferred
1documented playbook your team runs
Handover pack
Playbook and AI rule filesVerified data and CRMMessage sequencesKPI dashboardTraining recordings
Always included
Non-exclusive consultantYou own the dataNo penaltiesRemote or onsiteAsk for pricing
Engagement models
Compare engagement models
Ten ways to work together. Models can be combined, for example a fractional lead plus SDR as a Service.
Core models
Fractional Growth LeadSenior BD leadership without a full-time hire.See this model →
Monthly Retainer + CommissionA steady outbound pipeline run for you, with a success fee on won deals.See this model →
Performance / Milestone + CommissionPay for delivered milestones, plus a success fee on won deals.See this model →
Commission-OnlyPay fully tied to revenue, for proven offers.See this model →
More ways to work together
Build-Operate-TransferBuild the engine, run it, then hand it to your own team.You are here
GTM & Market-Entry SprintA fixed-scope 4–6 week sprint to test a market or segment.See this model →
Advisory & Sales CoachingA few hours a month of senior advice and team coaching.See this model →
Pipeline PilotA 30–45 day paid pilot with agreed KPIs before committing.See this model →
SDR as a ServiceA dedicated SDR from the ShazzBiz bench, running your playbook.See this model →
Partner & Channel ProgramSet up and run a referral or reseller partner program.See this model →
Inquiry form
Send your requirement for Build-Operate-Transfer
Fill in this form. Your details go to shahzad@shazzbiz.com and you receive a written proposal. Still unsure about something? Ask on WhatsApp first.
FAQ
Questions I get asked
Something else on your mind? Ask me on a short call.
Why not just hire a BD person now?
A new hire without a proven playbook and data usually takes months to produce. BOT gives them a working engine on day one.
Who hires the in-house person?
You do, with my help defining the role, screening and interviewing. Candidates can come from the ShazzBiz bench.
What do we own at the end?
Your data, CRM, sequences and a licence to use the playbook and AI rule files inside your company.
Can you stay on after transfer?
Yes, as optional advisory or a fractional growth lead.
How is it priced?
Per phase. Ask for pricing.
Want pricing for Build-Operate-Transfer?
Free 15-minute call · Written proposal · No obligation
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